Shorter days and harsh winter weather can put construction projects on hold for days, weeks or long, cold months. But the slow season doesn’t have to mean lost income.
Seasonal factors can affect construction productivity in winter, including:
There are things you can do to help keep a steady stream of clients coming your way year-round. NEXT shares seven ideas to help you stay busy when the temperature starts to fall.
The best time to plan for cold temperatures is long before they arrive. “The time to start preparing for winter is in the summer,” says Tyler Milyard, Vice President at Western Constructors, a family-owned construction company in Colorado.
"As we're leading up to winter or building a construction schedule, we may be building in accelerated timeframes…to make sure we get the concrete in the ground [before the cold weather hits]," he says. Smart winter construction planning can help crews avoid delays from frozen ground or curing issues.
And once the structure is enclosed, work can shift indoors.
"Even the best plans don't always work out," Milyard says.
Even with careful planning, winter weather can throw projects off track. A backup plan can make it easier to keep crews working, such as tackling smaller indoor projects that you might avoid the rest of the year. Focus winter bids on indoor construction jobs such as smaller remodels, repair work or tenant improvements.
Milyard recommends diversifying services so that if new builds slow down, you still have revenue. That might mean taking on winter remodeling projects you wouldn’t normally prioritize, like basement finishing or interior updates. “There’s plenty of work if you need it or want it is what we’ve noticed,” he says.
Generally, to avoid cold stress, OSHA advises that nonemergency work should stop when temperatures hit -25 degrees to -35 degrees Fahrenheit or below with more than 10-20 mph winds.
Cold-weather construction brings added risks, from slips and falls to frostbite and hypothermia. “I would not say it’s ideal by any stretch,” says Milyard. “We analyze the risks and benefits of starting a new construction project during the winter with our clients. Depending on the situation, it may be better to wait until spring.”
If you do move forward with outdoor construction in winter, safety prep and precautions are essential. Some precautions to take could include:
Your trucks and equipment don’t have to sit idle when new builds slow down. Many contractors turn downtime into opportunity by offering seasonal services construction business owners can provide in colder months. Tasks like snow removal, holiday lighting or emergency repair work are all in demand during winter.
These kinds of winter contractor side jobs can keep cash flow steady while strengthening customer relationships. Even short-term services can build relationships and lead to larger projects down the road.
When construction work slows down, you can use the time to sharpen and expand your professional skills. Many contractors use this period for construction training to help them take on new types of jobs when demand rises again.
Contractor certifications can help build credibility and create opportunities for steady, year-round income. Some areas to consider:
Winter downtime is also a chance to build knowledge in emerging areas — like sustainable construction practices or solar installation — that can set your business apart in a competitive market.
Note: If you offer specialized services, you may need to get additional licenses and business insurance. Rules and requirements vary by state and local jurisdiction. Be sure to check them out before offering new services to your clients.
Cold weather can be tough on vehicles, tools and machinery. Using downtime for construction equipment maintenance can help prevent costly breakdowns when projects pick up again in warmer months.
Routine contractor equipment maintenance — such as checking fluids, testing batteries, replacing filters and inspecting hydraulic systems — can extend the life of expensive assets. Even smaller tools can benefit from calibration and cleaning.
Winter is also a good time to evaluate whether aging equipment should be repaired, upgraded or replaced. Preventive maintenance not only saves money over the long run but also reduces the risk of job delays once the busy season returns.
Slower months are the perfect time to focus on contractor marketing to help build project momentum in the months ahead. Staying connected with past clients and nurturing new leads can help keep your pipeline full once construction picks up.
Referrals remain one of the strongest ways to grow. Satisfied customers often recommend contractors they trust, so even small winter repair jobs can lead to bigger projects later. For newer businesses, join local networking groups or trade associations to open doors to future work.
Investing in construction business customer relationships during winter can not only build customer loyalty, but it can also position your company as the first call when clients are ready for spring projects.
This story was produced by NEXT and reviewed and distributed by Stacker.
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