Enterprise Mayoral Runoff: Cooper vs. Baker in a Race for the City's Future

September 22, 2025 - ENTERPRISE, AL - Enterprise, Alabama is heading into a pivotal moment in its local governance as voters prepare to elect their next mayor in a runoff election on Tuesday, September 23, 2025. The race pits longtime incumbent William E. "Bill" Cooper against challenger Bill Baker, a local businessman and civic advocate. With infrastructure, public safety, and economic development on the line, the outcome will shape Enterprise's trajectory through the end of the decade.

First Round Recap: A Crowded Field Narrows

The initial election on August 26 featured four candidates, none of whom secured the required majority to win outright. Cooper led the field with 1,903 votes (48.3%), followed by Baker with 1,168 votes (29.8%). Lister Reeves earned 816 votes (20.8%), while Richard Moore received 33 votes (0.8%).

With no candidate crossing the 50% threshold, Cooper and Baker advanced to the runoff. Out of approximately 20,000 registered voters in Enterprise, only 3,920 ballots were cast - a turnout of less than 20%. City officials and civic groups are now urging residents to participate in the decisive second round.

The Candidates: Experience vs. Fresh Perspective

Mayor Bill Cooper is a fixture in Enterprise politics. He has served two terms as mayor and previously held seven terms on the city council, dating back to 1987. His campaign emphasizes continuity, experience, and steady leadership. Cooper has overseen major infrastructure upgrades, downtown revitalization efforts, and public safety initiatives during his tenure.

Baker, by contrast, is positioning himself as a fresh alternative. A local entrepreneur with ties to the business community, he's campaigning on economic growth, civic engagement, and modernization. Baker's supporters argue that Enterprise needs new energy and a more aggressive approach to attracting investment and improving city services.

Both candidates have pledged to prioritize transparency, fiscal responsibility, and community input. But their styles and constituencies differ - Cooper draws support from longtime residents and city employees, while Baker appeals to younger voters, small business owners, and those seeking change.

Key Issues: Growth, Safety, and Civic Identity

Enterprise is one of the fastest-growing cities in southeast Alabama, and managing that growth is a central issue in the runoff. Cooper has emphasized infrastructure planning and maintaining the city's character. Baker has called for more proactive development strategies, including incentives for new businesses and expanded recreational facilities.

Public safety is also a concern. Cooper has worked closely with the Enterprise Police Department to improve response times and community policing. Baker has proposed additional investments in emergency services and youth outreach programs to prevent crime before it starts.

Civic engagement is another theme. Baker has criticized low voter turnout and called for more inclusive governance, including town halls and digital transparency tools. Cooper has defended his record of accessibility and pointed to his long-standing relationships with local organizations.

Election Details and Voter Logistics

The runoff election will be held on Tuesday, September 23, from 7 a.m. to 7 p.m. All voting will take place at the E.A. "Moose" Hope Gymnasium, located at 421 E. Lee Street, connected to the Enterprise Recreation and Aquatics Center. Voters must bring a valid photo ID to cast their ballots.

Public testing of voting machines was held on Friday, September 19, at Enterprise City Hall. Sample ballots and district maps are available on the city's official website.

Importantly, all registered voters in Enterprise are eligible to vote in the runoff, even if they did not participate in the first round.

What's at Stake

The next mayor of Enterprise will serve through 2029, overseeing a critical period of growth and transition. With Fort Novosel nearby and regional development accelerating, Enterprise faces opportunities and challenges in housing, transportation, and workforce development.

Cooper offers stability and institutional knowledge. Baker promises innovation and new leadership. The choice will determine not just policy direction, but the tone and style of city government.

Local leaders are watching closely. The Enterprise Chamber of Commerce, while not endorsing either candidate, has emphasized the importance of civic participation and informed decision-making. Community groups are hosting forums and distributing nonpartisan guides to help voters understand the stakes.

Final Thoughts

As Enterprise heads into its mayoral runoff, the contrasts are clear and the stakes are high. Whether voters choose Cooper's seasoned leadership or Baker's fresh approach, the decision will reflect the values and aspirations of a city on the rise.

With turnout expected to be decisive, residents are being urged to make their voices heard. The future of Enterprise - its roads, schools, neighborhoods, and civic culture - will be shaped by the outcome of Tuesday's vote.